Dec
9
Shopzilla Publisher Program
Filed Under Contextual Advertising | Comments Off
Thanks to Blog Oh Blog for publishing information about the new Shopzilla Publisher Program, which will include a variety of options, including contextual advertising.
Nov
24
Catching up after a blogging and writing hiatus
Filed Under Marcia Personal | Comments Off
It’s been the longest hiatus from blogging I’ve taken, but it’s time to jump back in and catch up. It’s been an interesting time, taking the real first vacation I’ve had in years and even staying off line for most of that time.
It hasn’t been idle time, just different. I’ve been going through to refresh and fix up the CSS on sites one by one, and started to dig into mod_rewrite and PHP, even ordering a print book on each from Amazon, which turned out to be written by a couple of the best authors of technical books I’ve ever read. I don’t have ambitions of becoming any kind of expert on either, but will definitely share little tips I learn and use with others on my Webmaster Woman site, which I’ve just started to remodel the CSS on and get ready to add more content.
Right in the middle of holiday shopping season doesn’t seem like the best time to take a break from “sales” sites, but when burn-out hits what choice is there but to shift gears for a while? Not doing anything web-related is unthinkable, so freshening up a site or two or three with some fresh content seem like a very palatable option when a change of pace is needed. For a while, anyway.
One of the things on the to-do list is a remake of this site, so the files have been backed up, themes are being looked at for a new look instead of this drab, plain vanilla (unless I get brave enough do one from scratch or dig into seriously modifying this one), it’ll be updated to the latest build, and have a major navigation change.
Jun
10
Google Search: site: vs. SITE: searches
Filed Under Google | Comments Off
There’s a thread in the Google Search Forum that is featured on the homepage of WebmasterWorld noticing that there’s a difference between using the site: operator in upper or lower case.
The difference between the two is that lower case indicates a special operator for Google search, and upper case indicates the query mode, i.e.
FINDALL is equivalent to term1 AND term2 and is the usual search default. The engine retrieves documents that contain both terms, not necessarily in exact proximity or order.
OR means that the engine will retrieve documents that contain either of the terms, as in term1 OR term2, not necessarily both terms.
Using quotes for “term1 term2″ indicates using EXACT MATCH, meaning documents will be retrieved that contain both term1 and term2 in that exact order.
Again, many thanks to Dr. Edel Garcia for his kindness and dedication in pursuing his mission to dispel SEO myths and confusion and educate webmasters on how search works. Here is one of his many references that explain search query modes.
Jun
10
U. S. Government on Search Engine Optimization
Filed Under SEO | Comments Off
This page on the US Gov’t. web management site, is just about one of the simplest, clearest beginners’ guides to basic SEO you can find.
http://www.usa.gov/webcontent/community/forum/may11meeting_minutes.shtml
It’s really neat that there’s concern over search engine visibility for Government sites, and from what I’ve seen at first glance, it seems that the whole website is definitely worth browsing through.